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Estate by Giorgio Armani & Kith

10 Jul 2025 at 11:00 AM GMT-4

Estate by Giorgio Armani & Kith Our first summer collection celebrates the heritage of Giorgio Armani through Kith’s lens by traveling from the U.S. to Italy. The name of our collection serves as a double entendre, bridging not only the languages of our home countries, but also our shared vision of an aspirational summer lifestyle. In English, it conjures the grandeur of a luxurious home; in Italian, it simply means “summer.” We’ll be hosting activations in four cities that inspired our collection, including early launches this weekend at Kith Malibu and the opening of the Kith & Giorgio Armani Hamptons House, followed by the global launch and beach club takeovers at Giorgio Armani’s stores in Forte dei Marmi and Porto Cervo. Stay tuned for more info. The full campaign is now live on Armani.com & Kith.com.